Twitter will ratchet up its competition with Facebook in the coming weeks by unveiling its own version of Facebook's Open Graph for mobile app developers, according to a source.
The company is in the process of getting feedback about the initiative, which will roll out "in the next couple of weeks," according to the source, who was briefed by Twitter. The context of the discussion was "evangelizing best practices to leverage twitter for discovery and distribution." Twitter reps could not be reached for comment.
Facebook introduced its Open Graph in September 2011. The idea was that app developers would be able to "own" certain actions, like "Listen," "Read" and "Like." One of the most prominent adopters of Open Graph is Spotify, which notifies members of your Facebook network when you listen to songs on the app. (You can disable that feature, though.)
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It's not clear what apps would be tied in with Twitter's new initiative. Conceivably, one result could be that you'd see that people you follow on the network have performed certain actions. Whether this will be of value is an open question.
The program comes after Facebook and Twitter recently sparred over Facebook's Instagram. Facebook disabled Twitter support for photos on the network earlier this week. The following day, Twitter introduced its own Instagram-like photo filters.
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