Thursday, November 29, 2012

Apple could launch the latest desktop version of iTunes as early as Thursday (Nov. 29), according to a report.

The potential release date was revealed in a Wall Street Journal profile of Eddy Cue, Apple’s senior vice president of Internet software and services.

iTunes 11 is “more closely integrated with iCloud and resembles the mobile version,” according to the newspaper. It will also let customers stream music, movies and television shows purchased from iTunes from one Apple device to another. They can do this via via iCloud’s syncing service, and won’t have to re-download the files, the newspaper added.

The new iTunes has been delayed by a month due to “engineering issues that required parts to be rebuilt,” the WSJ reported. Apple told to media that the latest version of its media-library app was slated to come out in October. But spokesman Tom Neumayr later admitted that the upgrade would arrive “before the end of November.”

In the face of competition from rivals such as streaming services Pandora and Spotify, the Cupertino, Calif. company is looking to rejuvenate iTunes. Many users have complained that the software frequently falls victim to lags, and is prone to crashing.